A BETTER WORLD STARTS HERE.
The world would be a better place if, instead of waiting for a hero, we all became a little more heroic.
In 2014 children’s fashion hit an all-time blah. Clothing for kids came in one style: Cute and colourful. Both retailers and parents were stuck with a singular, unimaginative look. A more authentic, meaningful movement was on the rise.
Mini Heroes launched to give kids (and their parents) a voice, a fashionable alternative, a more individualized option. Inspired by adult trends, Mini Heroes is that pop of positivity our world needs now more than ever. With courageous statements and bold design, kids can grow into the heroes they were born to be.
Parents have come to love our black and white styles, our pops of colour, our irreverent sayings and our counter-culture cool. Every collection is designed with fun, but we’re always serious about quality and details. Made with little ones in mind, all styles are comfortable, durable, fashionable and well-priced.
We are a Montreal design team with over 25 years of experience in the fashion industry. We’re also parents, with kids at home who inspire us daily. Together we’ve tapped into our talents, our passion and the world at large to create a line that stands up for itself. From our clothing to our labels, we are committed to quality, that’s why we partner with certified manufacturers around the globe and choose sustainable materials when possible.